Uttar Pradesh: Spiritual travel drives tourism growth across the state
Rising spiritual travel and new tourism projects are transforming Uttar Pradesh into one of India’s fastest-growing destinations, boosting arrivals and investment across key cities like Agra, Ayodhya and Varanasi
Kashmir: On the road to recovery
Kashmir’s hospitality sector, hit hard by the April Pahalgam attack, is gradually recovering as stakeholders work to rebuild traveller confidence
Arunachal Pradesh: A new approach
The state has launched a new tourism policy and brand identity to boost domestic and international arrivals, with a focus on infrastructure, adventure tourism, and investor-friendly reforms
Madhya Pradesh: Shifting tides
Domestic tourists may contribute the lion’s share of arrivals to Madhya Pradesh, but the central Indian state is working to raise awareness among overseas travel agencies and foreign travellers
Puducherry: From White Town to weddings
While domestic interest in Puducherry is the main tourism driver, international travellers are starting to notice this destination that is famed for its French colonial heritage
North-east India: On the right track
The raw beauty of India’s north-east region has long been known to domestic explorers, but the world is starting to wake up to its tourism potential
Kerala: Boosting tourism with new experiences
Kerala aims to attract a broader range of visitors through new offerings and strategic partnerships
Goa: Reinventing as a year-round tourism destination
Goa is expanding its appeal beyond beaches and nightlife, focusing on cultural heritage, wellness retreats, and eco-tourism to attract travellers across all seasons


















