How will you travel?
Travel inspirations may first be borne out of trendsetting travellers, but experiences are refined by creative destination specialists and ideas amplified by media channels
New yardsticks: Goodbye volume; hello quality dispersal and spend
It takes two to tango, so (destination developers and marketers) have been shaping the narrative the right way themselves, through messages that inspire meaningful, immersive and sustainable travel.
Pride, not prejudice: Why the travel sector should be an...
The travel industry should stand up for equality and promote LGBTQ rights and acceptance, championing for openness, inclusivity and diversity – the very values travel is supposed to embody
An industry with heart: Poor in business for now but rich...
The travel and tourism community, as I know it, is hardly greedy and selfish. We seek humour in tough situations and we reach out to lift one another, even if we are competitors in the business.
Building back better
What is the future of travel? At this very moment in 2019, my vision of the future was one of abundant travel opportunities, made...
Tourism’s healthy pursuits
People around the world are becoming increasingly health conscious, and their needs are fuelling impressive growth in wellness products and services. According to the...
Marketing showdown
Destinations that are most desperate for the return of tourism but have lost marketing budget or tourism leadership due to their own set of challenges, are finding it hard to make themselves heard in the din of intense destination marketing today.
What’s your impact story?
Most people don’t want the pursuit of sustainability to be a personal burden
Crowds and perceptions
Overt objections of overtourism – such as anti-tourist protests in some parts of Europe – and stealthy push-backs – like signs in English or...
Walking the good talk
We have crossed the mid-year mark so swiftly. Time flies especially fast when you are busy attending to pent-up travel needs and catching up...
