Tag: Destination Marketing

Darwin – or Garramilla to the Larrakia people, Traditional Custodians of the land – is set to welcome 300 travel agents from key international...

Destination marketers are riding on the influential power of popular games, addictive films, celebrated musicians and more, to inspire travel dreams and convert interest into bookings

India’s inbound travel players have expressed deep disappointment over the drastic reduction in the government’s budget for overseas destination promotion and publicity. The Union Budget...

Tourism Malaysia has unveiled its Visit Malaysia 2026 (VM2026) campaign in India along with a target of 1.6 million Indian arrivals. A series of...

The Maldives’s newly launched destination campaign, the World’s Biggest Getaway, which dishes out free holidays to lucky winners throughout 2025, has been a big...

In today’s digitally connected world, travellers are no longer confined to one source for inspiration, with Sarah Mathews, managing director of eTourism Frontiers, noting...

India has become the fifth-largest inbound tourism source market for Australia for the year ending in August 2024, up from its position as the...

The northern Indian state of Uttar Pradesh is looking to collaborate with governments across South Asia and South-east Asia to attract Foreign Direct Investment...

The Sri Lankan government is preparing to launch a tourism promotion campaign in key source markets in coming weeks ahead of the forthcoming winter...

UNWTO and Netflix have partnered on the publication of a report which looks at the role of film and series as drivers for tourism...