Tag: Tourism Data
Power of analytics
Singapore’s tourism sector is quietly evolving, as shared data and emerging tech reshape how the city understands, attracts, and engages its visitors
SPTO partners with ForwardKeys to enhance tourism recovery
The Pacific Tourism Organization (SPTO) and ForwardKeys have signed a MoU to develop a marketing partnership that will see both organisations collaborate to better...
An intelligent approach
As ForwardKeys crosses its 11th year in the business of intelligence, co-founder and CEO Olivier Jager recounts how data application in the travel and tourism industry has evolved and how the research process has to roll with the pandemic's lightning-swift punches.
