The Adventure Tour Operators Association of India (ATOAI) is hosting its 16th annual convention in Tawang, Arunachal Pradesh from December 3 to 8. The event is expected to highlight the potential of the north-eastern Indian state as an adventure tourism destination.
“Arunachal Pradesh is India’s last Shangri-La and our next big adventure destination. The convention will showcase immense possibilities of adventure tourism in the state. During the convention, we will be showcasing our roadmap to promote Arunachal Pradesh as a prime destination for responsible adventure tourism,” said ATOAI president Ajeet Bajaj while announcing the dates of the convention during a media meet in New Delhi.
The association is expecting about 250 to 300 delegates to participate at the convention. A number of fam trips covering destinations like Zimithang, Shergaon and Chug Valley will be also organised on the sidelines of the event.
The tourism minister of Arunachal Pradesh, Pasang Dorjee Sona, shared: “The convention will help us to promote the region’s various adventure activities such as river rafting, paragliding, and mountain biking, while also showcasing the significant strides made in infrastructure and connectivity. We aim to ignite global interest in Arunachal as a premier destination for adventure, where culture and nature coexist harmoniously.”
The tourism department of Arunachal Pradesh is also planning to shortly embark on an aggressive marketing campaign through various media platforms to create awareness about the various adventure tourism experiences available in the state.
Arunachal Pradesh recorded 976,042 tourists last year.
