Travel Technology Expedia brings ChatGPT trip planning capability into app By TTG India / Posted on 5 April, 2023 10:50 Following the introduction of an Expedia plug-in for ChatGPT users last month, the travel company has now rolled out the beta launch of a new in-app travel planning experience powered by ChatGPT. The new function allows Expedia members to have an open-ended conversation in the Expedia app for recommendations on destination activities and tourism products, and have hotels discussed in the conversation saved for future booking. Expedia members can choose dates, check availability, and add on other trip components, such as flights, cars, or activities. Expedia members can move from trip recommendations to bookings The conversational trip planning beta experience is rolling out globally in English on the Expedia iOS app. “Every great trip can be made or lost while planning and shopping. As the leader in travel tech, Expedia continues to build out the core operating system for the industry, constantly enhancing capabilities and making trip planning faster, simpler and even more informative,” said Peter Kern, vice chairman and CEO, Expedia Group. “By integrating ChatGPT into the Expedia app and combining it with our other AI-based shopping capabilities, like hotel comparison, price tracking for flights and trip collaboration tools, we can now offer travellers an even more intuitive way to build their perfect trip.” Expedia already integrates artificial intelligence (AI) and machine learning (ML) throughout its platform to create a seamless experience from planning to post-booking. To help travellers shop, AI and ML are used to deliver personalised and relevant trip options out of 1.26 quadrillion variables like hotel location, room type, date ranges, price points and much more. For confidence in flight booking, Price Tracking uses Expedia’s comprehensive flight data, AI, and ML to compare today’s flight price with historical price trends and track price fluctuations, so travellers can confidently decide when to book and earn rewards. For unexpected trip changes, travellers can resolve issues quickly using Expedia’s AI-powered Virtual agent available 24/7.