Tag: Loyalty Programmes
Hotel chains race to re-engage guests with transformed loyalty plans
Freshly revamped loyalty programmes show a turning point in how chains are re-engaging guests and increasing direct bookings and incremental revenues as customers get back on the road.
Preferred Hotel Group refreshes loyalty programme
Preferred Hotel Group has unveiled a series of enhancements to its I Prefer Hotel Rewards loyalty programme, including all-new membership tiers, expanded earning and...