Asia/Singapore Saturday, 11th April 2026
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Amadeus modernises hotel business intelligence using AI

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Amadeus has partnered with Microsoft to harness the power of generative artificial intelligence (Gen AI) to simplify a hotelier’s ability to search and understand business intelligence data using chatbot functionality.

For today’s busy hoteliers, having fast and easy access to business intelligence insights to support confident, data-driven decisions is critical. In response to this, Amadeus will incorporate Gen AI into an innovative new chatbot for its business intelligence suite, debuting with Agency360+ .

Hoteliers can use the Amadeus Advisor to enter complex data requests and receive answers quickly and in natural language

The Amadeus Advisor chatbot powered by Azure OpenAI Service will be able to access the comprehensive travel agency and corporate booking data available in Agency360+, where hoteliers can use the new chatbot, Amadeus Advisor, to enter complex data requests and receive answers quickly and in natural language.

Among the benefits of applying Gen AI is its ability to instantaneously collect an in-depth level of insight to speed up complex data analysis and pave the way for more strategic business decisions. Whether hotel revenue managers are looking for information on their average daily rate (ADR), room nights, or revenue pipeline, the entire process is streamlined for them and removes the need for manual searches.

Even less technical staff or novices to data are empowered to access the solution – they can enter a search via the chatbot and then apply their findings across sales, marketing, operations, and distribution strategies.

Julie Shainock, managing director travel, transport & logistics, Microsoft, said: “Amadeus Advisor now offers a more intelligent experience to hoteliers around the world, accelerating real-time decision-making and their operational efficiencies. This is a new step in our strategic partnership with Amadeus aiming at driving innovation together and building the future of travel.”

Michael Yeomans, senior vice president, business intelligence and data solutions, hospitality, Amadeus, added: “At Amadeus, we are committed to innovation as we work to shape the future of hospitality technology, and the Amadeus Advisor chatbot powered by Azure OpenAI Service is a great example of this ambition coming to life. This is a transformational step forward in our offering to provide more intelligent and responsive technology, an improved user experience, and remove the need for hoteliers to manually comb through data. The tool quickly presents complex information in a simple and easy-to-understand format, freeing up time for hoteliers to focus on more strategic initiatives that drive revenue.”

Dusit Thani Bangkok adds to leadership team

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Dusit Hotels and Resorts has appointed key leadership talent to spearhead the return of its flagship Dusit Thani Bangkok hotel, which is set to officially reopen its doors on September 27.

Somruedee Getwansopon joins as executive assistant manager of rooms and will oversee several departments at the property. Nuengruethai Sa-nguansakpakdee is the director of sales and distribution and will oversee all aspects of sales, revenue management, and distribution for Dusit Thani Bangkok.

From left: Jonathan Forestier, Somruedee Getwansopon, Nuengruethai Sa-nguansakpakdee, Peeradej Charoendireksup

Peeradej Charoendireksup, will drive Dusit Thani Bangkok’s strategic marketing and communication initiatives as director of marketing, while new director of food & beverage Jonathan Forestier brings over 10 years of experience working in Thailand for luxury brands such as Sofitel and Anantara, most recently leading the food and beverage team at Anantara Siam Bangkok Hotel.

Aloft Singapore Novena appoints new GM

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Aloft Singapore Novena has named Tan Kim Seng as its general manager.

With an experience spanning four decades in some of the most internationally-acclaimed properties in the industry, Tan will lead and steer the property in delivering exceptional hospitality experiences through a multi-faceted approach that enhances its music-inspired design concept and culture of hospitality excellence across various guest touch points of Aloft Singapore Novena.

Prior to this appointment, he was the chief operating officer of Meritus Hotels & Resorts and the Asia-Pacific managing director for IFH Worldwide.

Taiwan Expo paves way for stronger trade partnerships with India, South-east Asia

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Educational sessions lead the opening of ILTM Asia Pacific 2024

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OAG shares air travel insights with newest report

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Enjoy a free Dubai stay when flying with Emirates

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From now to July 21, travellers who purchase an Emirates return ticket in First Class or Business Class will be able to enjoy a complimentary two-night stay at the five-star luxury hotel JW Marriott Marquis Hotel Dubai.

Those travelling in Premium Economy Class or Economy Class can enjoy a complimentary one-night stay.

Passengers flying with Emirates enjoy a complimentary stay at JW Marriott Marquis Hotel Dubai

This special offer is valid for all return tickets to or stopping over in Dubai for more than 24 hours, for travel dates between July 4 and September 15 this year.

The JW Marriott Marquis Hotel Dubai is the world’s tallest five-star hotel, offering visitors some of the most breath-taking views of the city’s skyline. It is centrally located beside the Dubai Water Canal, with some of Dubai’s most popular attractions, including The Burj Khalifa, Dubai Mall, The Dubai Fountain and Dubai Opera less than a 10-minute drive away.

The hotel is also home to a collection of more than 12 restaurants, bars and lounges.

For more information, visit Emirates.

Desaru Coast presents weekend fun with Ombak Festival

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Desaru Coast will host the Ombak Festival from September 13 to 15, which promises a weekend of fun for all with an array of events and activities across music and performances, F&B, visual arts and craft, and for the younger festival goers, Ombak Kids.

Performances at Ombak Festival will feature 16 hours of Ombak Main Stage programming, including an Asia-exclusive performance by pop culture icon Grace Jones; Grammy winner and R&B Hall of Famer Macy Gray; and Swedish band The Cardigans playing their global smash hits. Ombak Festival will also present a series of performances by some of the biggest names in the regional music scene, including Alena Murang, Thee Marloes, and Aisyah Aziz.

Macy Gray (seated) is one of the international headliners during the Ombak Festival

Guests can experience an explosion of Malaysian and international food and drinks by some of the region’s top chefs and mixologists with a series of culinary delights throughout the destination.

Art lovers will be captivated by intricate installations that celebrate Malaysia’s and the region’s artistic heritage, while those who love to shop will revel in the two marketplaces.

The fun extends to even the youngest of guests through the Ombak Kids programme of family-friendly activities. From the Silent Disco Kids edition to Mereka Garden Games; from Junglewalla eco-adventures and Flying Kites to Sailing Jongs – there will be a variety of interactive workshops, games, and entertainment for the young and the young at heart.

All four five-star Desaru Coast resorts – The Westin Desaru Coast Resort, Hard Rock Hotel Desaru Coast, Anantara Desaru Coast Resort & Villas, and One&Only Desaru Coast – are within walking distance of the picturesque festival sites. The Ombak Festival Stay Packages are exclusive to Desaru Coast resorts, and are designed for two adults with complimentary stay for one child aged 12 and under.

The packages include accommodation and breakfast; Festival Opening Party on September 13; Festival Weekend Passes; access to Ombak Kids programmes and Adventure Waterpark Desaru Coast; and selected food offerings.

Guests can enjoy the best rates with Early Stay Packages, which are now one sale till July 13. Festival Day Passes, Festival 2-Day Passes, and travel information will be announced on July 22.

For more information, visit Ombak Festival.

Lily Beach Resort & Spa makes two appointments

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Lily Beach Resort & Spa has named Laurent Driole as its general manager and Ali Arushad as the front office manager.

Previously the resort manager of Lily Beach, Driole will lead the team in maintaining standards and providing experiences that delight guests under the Lily ethos.

From left: Laurent Driole and Ali Arushad

Arushad, who also works closely with Laurent to boost in-resort sales and enhance guest experiences, initially began his career as a receptionist. His most recent role was as butler manager at the sister property of Hideaway Beach Resort & Spa.

Marriott International unveils luxury travel report for Asia-Pacific

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