Ponant is embarking on a new chapter with a refreshed identity as Ponant Explorations Group, following its recent acquisition of a majority stake in Aqua Expeditions.
This evolution aligns with the Group’s international growth strategy to build a portfolio of leading exploration voyage brands, while reinforcing its ambition to accelerate development and strengthen its position in a dynamic and evolving market.
CEO Hervé Gastinel confirmed that as Ponant Explorations Group, the company remains focused on providing unique travel experiences to key destinations, offering access to exclusive locations, and maintaining high service standards.
Additionally, Ponant Explorations Group is also developing a portfolio of brands recognised for their expertise and destination-driven exploration cruises.
Staying true to its heritage, Ponant Explorations Group maintains continuity in its brand identity, keeping the iconic three-sail logo. At the same time, each of the group’s three commercial brands features its own unique visual identity.
Ponant Explorations, its historic brand, is renowned for its exploration voyages, offering guests close encounters with nature and culture beyond traditional maritime routes for over 35 years. The brand provides expert-led expeditions, including shore excursions and cultural, scientific, and historical conferences on board. Paul Gauguin Cruises, a specialist in French Polynesia since 1998, offers a unique exploration experience aboard the m/s Paul Gauguin, with 165 cabins. Aqua Expeditions, a pioneer in luxury small-ship expeditions, explores biodiverse and culturally rich destinations with bespoke five-star itineraries, a 1:1 crew-to-guest ratio, and expert-led excursions.
“The Asia-Pacific team is excited and proud to be part of this phase of strong expansion,” said Deb Corbett, CEO Asia Pacific for Ponant Explorations Group. “We all look forward to implementing our diverse and dynamic go-to-market action plans to support the vision and growth of this portfolio.”
