PATA has revealed the winners of the 2024 PATA Gold Awards, with Hong Kong Tourism Board selected as the Grand Title Winner in the Marketing category for its Hello Hong Kong Recovery Campaign and Intrepid DMC Nepal as Grand Title Winner in the Sustainability and Social Responsibility category for its More Intrepid Women for Nepal campaign.
TTG Asia Media was also named the Business Article winner under the Marketing category for its Going green story.
This year’s 20 winners across two broad categories, namely Marketing, and Sustainability & Social Responsibility, were selected from over 100 entries submitted by 47 travel and tourism organisations and individuals.
The winners will be celebrated at the upcoming PATA Travel Mart 2024, to be held at the Queen Sirikit National Convention Center in Bangkok, Thailand on August 28. In addition, all winning entries will be featured in the 2024 PATA Gold Awards booklet, to be published in August, and throughout PATA Travel Mart 2024.
Since its inception in 1984, the PATA Gold Awards honour organisations and individuals for their achievements and commitment to advancing tourism, and is sponsored by the Macao Government Tourism Office (MGTO), marking 29 consecutive years of collaboration.
PATA CEO Noor Ahmad Hamid said: “We have witnessed tourism professionals putting more creativity and passion into their work to enhance the tourism economy. I would like to extend my gratitude to all the applicants and judges who have dedicate their time and efforts into making the PATA Gold Awards a possibility.”
